Saturday, December 11, 2010

Target's New Literacy Effort

Target has launched Target Read With MeSM, an initiative aimed at helping more U.S. children read proficiently by the end of third grade. Target is calling on you – parents and caring adults – to pledge to read with a child by visiting www.target.com/reading or texting READ to TARGET (827438). For every pledge received, Target and First Book will donate a book to children in need, up to one million books!

Information can be found at /http://reading.target.com/reading-commitment/

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